Centra Windows
This was originally a sponsored article written for Centra Windows, as part of their sponsorship for the BCIT Marketing Association (2015-2016).
Business operates on trust. Think about the computer or mobile device that you are using to read this post right now. The person who purchased that device does not know everything there is to know about the product, most likely because they have neither the time nor expertise to do so. Instead, they trust the seller to provide a quality product. All transactions are founded on trust: the customer must trust that the product will fulfill their needs and do what it is supposed to do.
The same foundation of trust applies to employees. Jobs are more than just a paycheck: they are a journey that the employee takes along with the company. Through working at the organization, the employee gains valuable skills and grows as a professional; thus investing in the success of staff is the key to mutual success.
This is why BCIT is proud to partner with Centra, an organization that simply gets it. An organization that believes in helping students reach their full potential and develop as professionals. An organization that believes in giving back to the community. An organization that believes in what we do here in the BCITMA by being a platinum sponsor this year.
An organization that believes everything in a business begins by putting your employees and customers first.
The Centra Way
Centra is a construction company that specializes in the manufacturing and installation of vinyl windows, entry doors and sidings. The company also offers building restoration services. Started in 1984, Centra is now one of the largest windows manufacturers in British Columbia with first-class company facilities.
What sets apart Centra from other companies is its dedication to customer satisfaction. Centra employees understand that home renovations can be a stressful experience for customers, which is why they take extra care in making the process as smooth as possible. From the initial quote to the manufacturing and final installation of the product, Centra employees are there to guide customers through the renovation process and provide exceptional service every step of the way.
Another differentiating factor with Centra is their insistence on total quality control. Centra has what is known as a Vertical Marketing System (VMS), where production and distribution of the product is under the unified control of the company. Everything from the manufacturing of the product to its distribution and installation is performed completely in-house, which ensures consistent quality standards for every customer.
The result is satisfied customers who keep coming back and are keen to refer new people to Centra. Read more about the company’s customer testimonials by clicking here.
Take Ownership of Success
All of this is possible through the dedication of Centra employees. At Centra, company employees are also company owners; the success of the company is equivalent to their own success. As a result, employees have a real stake in the success of the company, show real dedication to the customer and take pride in everything that they do.
This focus on mutual benefit is also evident in the way that Centra provides ongoing training to its staff. Every job is a learning experience, and Centra is there to develop and share in those experiences with its employees. The company is especially keen to provide new opportunities for students to grow and develop their skills as a sales and marketing professional. Being part of the Centra family means being part of a company that cares about your success. You can read more about career opportunities at Centra by clicking the link here.
